8 imminent content marketing trends you can’t ignore in 2016

January 14, 2016

8 imminent content marketing trends you can’t ignore in 2016

2016 is here with lots of ch-ch-ch-ch-changes to offer (R.I.P. David Bowie). Yes, we’ll be getting a new president, but our industry will also be accelerating like your uncle’s new Tesla. Luckily for me, some of the top content marketing blogs have already done the hard work of tracking down industry idols (e.g. Ann Handley; Sonia Simone) to ask their predictions for this coming year. And though they may have not been able to predict the name of Kimye’s baby like this guy,

8 imminent content marketing trends you can’t ignore in 2016

I’m feeling pretty confident that these industry gurus will be pretty spot-on with their forecasts.

Let’s get trendy

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February 2, 2015

Screen Shot 2015-02-02 at 1.26.33 PM

The numbers aren't out quite yet, but Super Bowl XLIX is estimated to have the highest overnight rating in Super Bowl history, with many of the millions tuning in just for the ads. It makes you wonder if that $4.5 million for 30 seconds is worth it. From a tearjerker about a lost puppy to a sobering ad about preventing child death, water coolers have surely been buzzing with Monday morning quarterbacks and ad critics alike.

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