31
May

How AEC employees can contribute marketing videos with their smartphones [infographic]

May 31, 2023
by: in B2B , Content marketing , Video marketing , Architecture, Engineering and Construction No comments  

You don’t need a Hollywood movie studio to be a B2B video marketer. In fact, you already have a team of videographers at your disposal: your employees. And they already have access to a high-powered video camera in their purse or pocket: their smartphone.

After all, the best camera is the one that’s with you.

So why should AEC firms care about employee-generated video content?

Glad you asked.

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16
Nov

3 easy B2B marketing videos you can create right now (and how to create them)

November 16, 2017
by: in B2B , Content marketing , Video marketing , Architecture, Engineering and Construction Comments Off on 3 easy B2B marketing videos you can create right now (and how to create them)  

You’ve heard thought leaders hüpfburg kaufen telling you to create more online video.

You’re reading about the importance of video marketing on industry blogs (guilty as charged).

You’re seeing your competitors produce video content, and maybe you’re getting pressure from higher-ups at your company to do the same.

Here’s the thing: If you wait to feel 100% prepared before starting something, you’ll never accomplish anything. (Click to tweet!) It’s time to stop putting it off.

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19
Oct

4 types of video B2B companies should be using in their marketing

October 19, 2017
by: in B2B , Content marketing , Lead generation , Video marketing , Architecture, Engineering and Construction No comments  

4 types of video for B2B marketing

It’s likely your B2B company is vendita parco acquatico gonfiabile already incorporating video into its marketing efforts. If not, what are you waiting for? The majority of internet users today watch videos every single day. Not only that, but companies that use video marketing grow their revenue 49% faster than those that don’t.

Strategically produced videos can:

  • Educate your audience
  • Showcase your successes
  • Differentiate your brand
  • Drive viewers to action

But what kinds of video should you focus aufblasbare wasserrutschen kaufen on? Let’s examine four types of video you should start leveraging to grow your business.

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