Why AEC firms need content marketing [infographic]
February 28, 2017
In the world of architecture, engineering and construction (AEC), getting leads isn’t as simple as an a flashy sign near the checkout register. If you’re in the AEC industry, you know better than anyone that B2B clients take their good ol’ time making a hiring hüpfburg mit rutsche kaufen decision — that’s because it’s a big deal. Because buyers these days take their time searching information and educating themselves before talking to your business development team, content marketing is more crucial than ever.