Content marketing for non-techies: 7 tips for repurposing content

July 17, 2014

recycle sign on grass; tips for recycling contentCreating high-value content is no easy task. Once you’ve taken the time to carefully select a topic your prospects will appreciate, research your topic and write it specifically for the appropriate persona, should you call it quits?

If you’re like most content marketers, brainstorming fresh topics can become laborious after a while. The good news is your posts don’t have to face a “one and done” fate. There are several tips out there for repurposing content, but many of them seem a little overwhelming for those of us who aren’t geeks (no offense, geeks).

Here are a few simple ways non-techies can revamp, recycle and repurpose content to keep the momentum going:

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