Your source for smart, strategic marketing & PR insights for professional services firms.
INKsights is Reputation Ink’s blog for marketing leaders, law firm managing partners, and AEC firm executives who want to elevate their brand, grow their visibility, and drive business growth through strategic public relations and thought leadership-driven marketing.
Because your firm’s expertise deserves to be seen, heard — and hired.
Interacting With Reporters at Conferences: A Guide for Legal and AEC Professionals
Raychel Lean | Jun. 5, 2024 | INKsights Blog
At conferences, expos and other industry events, the sea of email and phone pitches temporarily parts to make way for…
May Law Firm Rankings, Lists, Awards and PR Opportunities
Shelby Gambrell | May. 14, 2024 | INKsights Blog
It’s hard to believe Q2 is halfway over. Well, kinda hard to believe. If your…
May AEC Firm Rankings, Lists, Awards and PR Opportunities
Shelby Gambrell | May. 14, 2024 | INKsights Blog
We are here with the strongest opportunities for AEC firms to get the most mileage…
Social Media Video Matters: Why and How to Do It at Your Law Firm (With Examples)
Sofia Millar | Apr. 30, 2024 | INKsights Blog
If you want to keep the social media algorithm happy — and more importantly, your audience engaged — you should…
Social Media Video Matters: Why and How to Do It at Your AEC Firm (With Examples)
Sofia Millar | Apr. 30, 2024 | INKsights Blog
If you want to keep the social media algorithm happy — and more importantly, your…
April AEC Firm Rankings, Lists, Awards and PR Opportunities
Shelby Gambrell | Apr. 15, 2024 | INKsights Blog
Happy Earth Month! Whether you’re building green or repurposing content, April is a good time…
April Law Firm Rankings, Lists, Awards and PR Opportunities
Shelby Gambrell | Apr. 15, 2024 | INKsights Blog
Happy Earth Month! One of the best ways to recycle your firm’s greatest hits into various forms of content is…
How AEC Firms Can Craft a Winning DBIA Awards Submission
Reputation Ink | Mar. 26, 2024 | INKsights Blog
Because the DBIA Awards are so competitive, they require a lot of diligence and documentation…
How to Build Your Speaking Strategy Before This Year’s Conference Season
Reputation Ink | Mar. 26, 2024 | INKsights Blog
Speaking engagements are more than just additional CV bullets; they demonstrate authority and expertise to…
March Law Firm Rankings, Lists, Awards and PR Opportunities
Shelby Gambrell | Mar. 13, 2024 | INKsights Blog
Mid-March can be a time when luck is top of mind. And while we love a found penny and the…
March AEC Firm Rankings, Lists, Awards and PR Opportunities
Shelby Gambrell | Mar. 13, 2024 | INKsights Blog
Mid-March can be a time when luck is top of mind. And while we love…
Keeping Your Emails Out of the Spam Folder
Kevin Aschenbrenner | Feb. 27, 2024 | INKsights Blog
Congratulations! You’ve successfully implemented an email marketing strategy to connect with your clients and prospects….
