Knowledge Center
Inaugural Jacksonville Porchfest to be Held November 8
Reputation Ink | Sep. 3, 2014 | Newsroom
Jacksonville will soon be home to one of the most popular events sweeping the country. Porchfest, a music festival held...
Email Marketing Tips: 5 Moves for Improving Effectiveness
Heather Kingry | Aug. 28, 2014 | INKsights Blog
Analytics make it simple to analyze your email marketing’s effectiveness,...
Word Economy: Not Just Good Writing—good Marketing
Michelle Calcote King | Aug. 26, 2014 | INKsights Blog
“If I had more time, I would have written a...
They’re Just Not That Into You: Why Journalists Aren’t Covering Your Press Releases
Reputation Ink | Aug. 21, 2014 | INKsights Blog
You take the time to write a compelling press release with a great email subject line to hook the journalist…and...
Food Manufacturing Features Stellar Post on Sanitary Process Installation
Reputation Ink | Aug. 21, 2014 | Newsroom
Food Manufacturing.com recently shared an article by Stellar's Mike Murdaugh,...
Still Using Newswires as Part of Your Public Relations Strategy? It’s Time to Reconsider That
Michelle Calcote King | Aug. 19, 2014 | INKsights Blog
Remember the good old days when you would publish a...
Food Manufacturing Features Food for Thought Blog Post on Gluten-free Products
Reputation Ink | Aug. 18, 2014 | Newsroom
Food Manufacturing recently featured a Food for Thought blog post by Kevin Wilson, Senior Project Engineer, on how to integrate gluten-free products...
This Isn’t Your Mama’s Public Relations Anymore
Michelle Calcote King | Aug. 12, 2014 | INKsights Blog
I’ve worked in marketing and public relations for nearly two...
Stellar White Paper Featured in Snack Food & Wholesale Bakery
Reputation Ink | Aug. 5, 2014 | Newsroom
Snack Food & Wholesale Bakery shares Stellar's latest white paper,...
Content Marketing and the Plain Language Movement: What You Need to Know
Michelle Calcote King | Jul. 31, 2014 | INKsights Blog
In 1970, Citibank set in motion a series of events that eventually gave birth to a movement dedicated to simple,...
Corporate Website Redesign: 7 Tips for Starting Off Right
Heather Kingry | Jul. 29, 2014 | INKsights Blog
Redesigning a large corporate or law firm website is no...
That’s a Wrap! Southwest’s Overreaction to a Tweet, Getting Paid for Social Media Posts and “Mandatory Fun”
Heather Kingry | Jul. 25, 2014 | INKsights Blog
Friday is finally here! Is it just me, or was...