Your source for smart, strategic marketing & PR insights for professional services firms.
INKsights is Reputation Ink’s blog for marketing leaders, law firm managing partners, and AEC firm executives who want to elevate their brand, grow their visibility, and drive business growth through strategic public relations and thought leadership-driven marketing.
Because your firm’s expertise deserves to be seen, heard — and hired.
The secret ingredient: How thought leadership showcases company culture
Kathryn Bracho | May. 13, 2025 | Inksights
Ever ordered your favorite dish at a restaurant, only to find something missing? It looks delicious and has all the…
Don’t have a law firm marketing department? Here’s where to start
Raychel Lean | May. 1, 2025 | Inksights
How to build a solid marketing and PR foundation for your law firm when you’re…
Big Law’s high prices are a PR and marketing opportunity for midsize firms: 5 strategic tips
Raychel Lean | Mar. 4, 2025 | Inksights
Master your firm’s marketing and PR strategy to become the obvious alternative for clients rethinking…
Merry and bright: A blueprint for creating your AEC firm’s 2024 holiday card
Reputation Ink | Nov. 5, 2024 | Inksights
Merry and bright: A blueprint for creating your AEC firm’s 2024 holiday card
October law firm rankings, lists, awards and PR opportunities
Raychel Lean | Oct. 15, 2024 | Inksights
Here are the legal PR deadlines we don’t want you to have nightmares about during…
October AEC firm rankings, lists, awards and PR opportunities
Shelby Gambrell | Oct. 14, 2024 | Inksights
October AEC firm rankings, lists, awards and PR opportunities
September law firm rankings, lists, awards and PR opportunities
Raychel Lean | Sep. 17, 2024 | Inksights
Here are the legal PR opportunities on our watch list this month.
September AEC firm rankings, lists, awards and PR opportunities
Shelby Gambrell | Sep. 16, 2024 | Inksights
We keep an eye on all things AEC, and here are the opportunities we believe…
These 12 AI tools can help professional services firms create thought leadership content
Raychel Lean | Aug. 28, 2024 | Inksights
Here are 12 AI tools that can support the creation of thought leadership content and…
August law firm rankings, lists, awards and PR opportunities
Raychel Lean | Aug. 12, 2024 | Inksights
Here are the legal PR opportunities that are in full bloom this month.
August AEC firm rankings, lists, awards and PR opportunities
Shelby Gambrell | Aug. 12, 2024 | Inksights
Below are Rep Ink’s favorite PR opportunities this month for our AEC clients.
How to prepare for a broadcast interview (even when you’re dreading it)
Kathryn Bracho | Jul. 26, 2024 | Inksights
How to make that dreaded on-cam interview easier for yourself.
